FillMeow Privacy Policy
1. Introduction
FillMeow ("the game") is a cozy, healing puzzle game about a kitty stretching through little rooms. This policy explains — in plain words — what anonymous information the game handles, why, and the choices you have. We keep data collection to the minimum needed to run and improve the game.
2. What we collect
Anonymous device identifier. The game creates a random identifier stored on your device. It is not your advertising ID itself, contains no name, email, or phone number, and cannot be linked back to you by us. We use it only to:
- Analytics: count anonymous gameplay events (for example "a level was completed") so we can fix problems and balance difficulty. Events are sent to our own server over HTTPS.
- Advertising: our ad partner may use identifiers to select and measure ads (see section 3).
We do not collect your location, contacts, photos, health data, or any content you create. We do not sell personal information.
3. Advertising (AdMob, UMP, ATT)
The game shows ads to stay free, served by Google AdMob. Two placements only: a short rewarded video you trigger yourself for a hint, and — after a few sessions — an app-open ad on cold start. There are no banners or interstitials during play.
- GDPR (EEA/UK): where required, Google's consent form (UMP) lets you choose personalized or non-personalized ads before any ads are shown.
- ATT (Apple tracking prompt): with your permission, the device advertising identifier (IDFA) may be used to show more relevant ads. Declining is always allowed: you simply get non-personalized ads and nothing else in the game changes.
- You can also turn off personalized ads anytime in the in-game settings, and limit ad tracking system-wide in Settings → Privacy → Tracking (iOS).
For details on how Google handles data, see Google's Privacy & Terms.
4. Game Center
If you are signed in to Game Center on your device, completing levels submits your best progress to the FillMeow leaderboard. This is handled by Apple; we do not receive your Apple ID or contacts. If you are not signed in, the game works exactly the same without any leaderboard submission.
5. No accounts, no sign-up
The game has no registration, no login, and no user profiles on our servers. We never ask for — and never store — your name, email, address, or payment details. Because there is no account, there is nothing to export or delete on request beyond what section 6 describes.
6. Managing your information
- Delete everything: uninstalling the game removes the anonymous identifier and all local data (progress, settings) stored on your device.
- Personalized ads: in-game settings toggle, or the iOS system tracking switch described above.
- Questions: email us any time (section 9).
7. Children
The game is rated 4+ and contains no violence or mature themes. We do not knowingly collect personal information from anyone, including children, because no personal information is collected at all (section 2).
8. Changes to this policy
If we change this policy, we will update the date above and, for material changes, show a notice inside the game before the change takes effect.
9. Contact us
Developer: NeoSura
Email: support@neosura.com